The Fulani people of West Africa are the largest nomadic group (herders and traders) in the world. The most important object in Fulani society is a cattle. The Fulani are often found at local markets and interact with the people, getting news and spreading it through much of West Africa. The Fulani have a huge respect for beauty. Beauty is considered very important and one of the ways this is shown is through tattoos that are put all over the body. A distinguishing feature of a Fulani woman is her lips, which are many times a blackish color from the use of Henna or tattooing done on the mouth. The traditional dress of the Fulani women consists of long colorful, embroidered flowing robes.